About

Pícaras was born years ago as a private nickname — the name of a girls’ WhatsApp group, a safe space between friends. What started as a spicy, intimate code full of complicity has evolved into a brand that celebrates rebellion, sisterhood, and self-expression through bold and unapologetic clothing.

Clothes that speak louder than words
We don’t just design garments — we create wearable attitudes. Each drop explores what it means to be emotional, playful, feminine, and just a little provocative. Our aesthetic is shaped by early 2000s nostalgia, messy feelings, and a love for visual chaos that somehow makes perfect sense.

Design – Femininity – Chaos – Identity – Community – Self-Gifting – Attitude
We believe every purchase is a gift to yourself. That’s why we treat each order like a celebration. From swing tags to packaging, every detail is curated to turn your unboxing into a moment. We want you to feel it: you're not just wearing something new — you’re becoming part of something.

As Rigoberta Bandini says in her new album, she’s just created a “Club de Xavalas Tristes (C.X.T.).” We feel the same — but we're also here to challenge the male gaze in streetwear.

Most of our pieces are made in small runs, with care and intention. Baby tees are hand-stamped by us. Our new garments are ethically produced in a small atelier in Madrid. We take inspiration from everywhere: street culture, pinterest-era references, love letters, digital diaries, memes, romance, films, rage.

Pícaras is a space made by girls, for girls
We want to connect with women who dress how they feel — who laugh too loud, cry when they need to, and never apologize for being “too much.” But above all, we want to reconnect with ourselves — with our wounded inner child. We want to wear what we need to say.

It’s a movement.
A place to belong. A label that doesn’t label you.
Because being a pícaras isn’t about fitting in — it’s about owning who you are.